What will marketing look like in 2030?

The future of digital marketing 2030 is for companies to hold buyers in high esteem. Instead of companies that produce generic services to meet the needs of a large number of people, products will be made according to individual specifications. It's just that most things won't have friction. Everything will go from product to service.

Brain Interface Advertisement Elon Musk and the Neuralink team of scientists are creating tools that communicate with the brain. And their website says: “With the right equipment, the applications of this technology are limitless. Optimized marketing for bots Your content and marketing text won't just target people. You will target and sell to bots.

People will have less and less time to devote to essential routine activities and decision-making, such as “what to buy for my cousin's birthday party,” instead, a bot will do it for them. And once you add other digital giants like Google and Amazon, you get an idea of how much marketing spending has changed over the past decade. The company that offers the best customer experience will receive the most market share. Marketing Mag evaluated current and developing technologies and industry trends to make some key assumptions about what marketing will look like in 2030.

According to etymologists, the term 'marketing' first appeared in the 16th century, referring to the process of buying and selling in a market. Perhaps they focus primarily on Facebook advertising or Google Ads and run content marketing initiatives as a secondary channel to generate sales. There's no reason why the second golden age of marketing doesn't also include advances in marketing technology. By 2030, investing in up to 10 marketing initiatives and channels will become the new norm and even a requirement for companies to navigate the messy market.

But what are the things marketers need to think about today to ensure that, together with their companies, they perform better than ever in 10 years? Since marketing is a rapidly changing industry, it can be difficult to predict what will happen in the future, but it is certain that there will always be changes. Jennifer Chase is senior vice president of marketing at SAS, a leader in analytics, which offers innovative software and services to transform data into intelligence. The problem with extreme marketing is that it becomes a competition between marketers to be more extreme or to find a new point to take it to the extreme. One of the biggest impacts on digital marketing in the next ten years is likely to come through “visual search”.

A handful of marketing executives from around the world meet to discuss what marketing will look like in 2030.

Harrison Zanderigo
Harrison Zanderigo

Hipster-friendly music advocate. Devoted music practitioner. Coffee nerd. Amateur beer advocate. Future teen idol. Unapologetic social media lover.